NYC campus bid PR moves forward

Sept. 20, 2011, 4:00 a.m.

The University recently hired public relations firm Edelman and political and strategic consulting firm Tusk Strategies to advance its New York City campus bid, University spokeswoman Lisa Lapin confirmed with The Daily.

Edelman, a global public relations firm, counts Walmart and Microsoft in its long list of clients. Tusk Strategies was founded by Bradley Tusk, who managed the successful reelection campaign of New York City mayor Michael Bloomberg. While Tusk has served as a lobbyist for Lehman Brothers, Lapin noted that the firm is serving as a strategic consultant and is not lobbying for Stanford, in line with NYC Economic Development Corporation instructions, which limit the University’s contact with the city.

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