Dear Editor:

The Red Zone serves as the heart of Stanford Stadium’s energy and passion on game day, driving our football team to greater heights in every home game. The Department of Athletics firmly believes students represent the core of our fan base, both today and in the future.

For the 2011-12 season, Stanford Athletics has transitioned to a new student ticketing procedure for football games in anticipation of record-setting student demand. The capacity of the Red Zone has been increased for this season to include an additional three sections and now stretches from section 102 to 111. Unfortunately, there are simply not enough seats to meet the demand from a passionate and dedicated student body and fan base. For example, the full allocation of student tickets for the UCLA game was claimed within five hours of becoming available last Tuesday evening. The strong turnout and energy in the Red Zone was overwhelming on game day.

Our intention has been to create a simple and equitable system that fairly serves all parties, but we welcome your feedback as we continue to refine the process. For complete information on the student ticketing process, the Red Zone Loyalty Point Program and other student-related questions, please visit www.gostanford.com/redzone. All students are also encouraged to sign up for the Red Alert, Stanford Athletics’ weekly e-newsletter containing ticketing updates, promotions, giveaways, highlights and more, by visiting http://www.gostanford.com/ot/redalert.html.

Please Note: student tickets for the game against Colorado will be released at 9 p.m. on Tuesday, Oct. 4.

Jim Young

Senior Assistant Athletic Director of Communications & Media Relations