The second K-global correspondents, a global university student journalist organization operated by the Ministry of SMEs and Startups (MSS), is one way in which the Republic of Korea is leading the way in youth communication at home and abroad. The program is grounded in Korea’s long-standing tradition of ‘Students supporter’ activities, which are run by college institutions to understand and participate in public policy discussions.
Through the K-global correspondents program, student journalists cover and interpret policies and startups at domestic and overseas sites, and produce various content about them. These include various digital short form content, articles and card news. The program has operated from April to December, and in that time period, 30 total participants have created 495 total pieces of content. The group consists of many Korean students living abroad, who have played a role in introducing Korea policy and startups to global audiences.
Foreign correspondents cover major events and sites in their respective countries, which include the United States, France and Germany, to produce content from a global perspective. Events include technology fairs, interviews with local experts, and the introduction of Korean startups overseas, and content has been published in six different languages.
Students use their personal social media accounts to spread their work effectively. College student networks have also assisted in disseminating public policy content.
By reinterpreting policy and social issues from a younger perspective, K-global correspondents are helping younger audiences better engage with key issues. The program is not just a public relations group, but a youth press team which covers policies and reconstructs them into content at home and abroad. Providing a revolutionary public communications model for Korea, K-global correspondents leverage youth perspectives in order to create public awareness of policy and social issues in the digital age.